Antismoking Campaigns’ Perception and Gender Differences: A Comparison among EEG Indices
نویسندگان
چکیده
منابع مشابه
Qualitative study of Singaporean youths’ perception of antismoking campaigns: what works and what does not
BACKGROUND Youths are more likely to rebel against messages perceived to inhibit their independence. In order for antismoking campaigns to be effective with this population, adopting evidence-based strategies is crucial. In this study, we examined youths' reaction to past and ongoing antismoking campaigns, and delineate effective and ineffective components of campaigns as identified by them. ...
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Cigarette advertising and promotion have been shown to influence smoking in young persons, but the powerful effect of the mass media on behavior can also be used to promote health. Several states have earmarked a portion of their cigarette excise tax revenues to fund mass media antismoking campaigns, which have been effective in reducing cigarette consumption and in helping persons quit smoking...
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OBJECTIVES Behavior change campaigns typically try to change beliefs that influence behaviors, with targeted beliefs comprising the campaign theme. We present an empirical approach for choosing among a large number of potential themes, and results from the implementation of this approach for campaigns aimed at 4 behavioral targets: (1) preventing smoking initiation among youth, and (2) preventi...
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ژورنال
عنوان ژورنال: Computational Intelligence and Neuroscience
سال: 2019
ISSN: 1687-5265,1687-5273
DOI: 10.1155/2019/7348795